About Us

What Alice Found is managed by Nicki Grainger – a vintage enthusiast with a degree in fashion journalism. She opened the boutique to showcase her collection of vintage wares, and freelance as a stylist.

As a little girl, a family friend told her that her curious nature reminded them of Alice In Wonderland, and thus a love for the story and a world of madness began!

What Alice Found owner Nicki Grainger

Nicki hand selects her vintage items from all over the UK, Europe and Los Angeles.

‘What Alice Found’ has been featured in GRAZIA,  Glamour Magazine, IDOL magazine, photoshoots in London and Paris and is a favourite among style bloggers and fashionistas around the vintage globe!

Nicki has dressed theatre productions, styled numerous photo shoots on a regular basis (See our Vintage styling page for more information) and even her home has been  photographed by fashion magazines showcasing her eccentric styling skills.

She is available for hire – drop her a line through the contact page.

Shop Online

You can shop 24 / 7 online with a selelction of Vintage from Wonderland on our online boutique – we ship worldwide.

what alice found online shop

 

Want to see how our items are worn and buy vintage versions of current trends? You can shop our ASOS Marketplace boutique collection too…

 

what alice found vintage asos marketplace


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